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Bizjournals Online provides local business news from major metropolitan cities across the country, and most notably for New England, it provides access to the Boston Business Journal. Coverage is from 1996 to the present.
Produced by Euromonitor, this database provides very detailed international market research, presented as industry, company, country, and consumer reports. Although difficult to use, users may find detailed reports on specific subsets of industries throughout the world, such as the market for ice cream in Finland.
These Market Research Handbooks, in PDF format, provide both general consumer research and industry specific (Entertainment, Healthcare, Leisure, Restaurant, Retail, Sports, and Travel) market research.
DemographicsNow allows users to build a report on the statistical characteristics of a specific population. Demographic data categories include income, housing, race, age, education, consumer expenditures, - factors useful in determining where you should locate your business.
SRDS provides rates & circulation statistics for ads in magazines and 'out-of-home' media (e.g., airports, taxis). The online version (use Internet Explorer!!!) also includes the "Local Market Audience Analyst Overview," a tool for demographic and lifestyle market research. Other print sources include the Consumer Media and Out-of-Home source books
Standard and Poor's Industry Surveys covers 52 major U.S. industries including Advertising. The survey discusses 'how the industry operates;' recent trends, and key financial statistics. See the Global Industry Surveys (under the main Industry tab) for a 2011 report on Advertising in Europe.